Italy segreta

Creative direction and layout design of the summer collector’s print magazine Estate Italiana for Italy Segreta, capturing the essence of Italian summer culture. Development of a refined visual identity blending warmth, relaxation, and authenticity.

The layout and typography were crafted to highlight the remarkable photography of Luigi Ghirri, Eleonora d’Angelo, and Paolo di Paolo, evoking the relaxed yet vibrant spirit of the Italian sunny season.

Produced photo and video content for Italy Segreta’s Instagram to support the magazine launch, capturing the warm, sensory spirit of the dolce vita and driving audience engagement on social media. The project combined elegant aesthetics with a strong local sensibility, in line with the magazine’s premium positioning and cultural authenticity.